Wednesday, April 27, 2005

Blogspotting at BusinessWeek

BusinessWeek did a story last week titled Blogs will change your business. Nice, long, well researched article about blogging and its impact on businesses. Somewhere near the end, you get this gem:

Hate to get wiggy here. But if the blogs eventually swallow up ad revenue, what's going to happen to us?

Yes, we, too, are under the gun. MSM, the bloggers call us. Mainstream media. And many of them delight in uncovering our errors, knocking us off that big pedestal we've occupied since the the first broadsheets started circulating.

We have to master the world of blogs, too.

So, .... ladies and gentlemen, ... heeeere's Blogspotting !

Update: In the interest of fairness, I have to direct you to these two critiques by Henry Copeland (the first one is a serious swipe at BusinessWeek's ability to spot emerging trends ;-), and Stephen Baker's response at Blogspotting.