In partnership with Procter and Gamble, the Department of Science and Technology launched a brand new crowdsourcing initiative: DST - P&G Challenge of the Month -- a contest in which people suggest solutions to a specific technical challenge, with cash awards going to the "most suited solution."
This initiative was launched just this month. Here's the first "Challenge of the Month":
Innovative Whitening Technologies superior to Hydroquinone
Current best topical chemical active technology for skin whitening is hydroquinone. However, it induces skin irritation and sometimes hypo-pigmentation, thus not practical for cosmetics/quasi-drug usage. It is also banned (or may be banned) to use for cosmetics in several countries.
Challenge yourself to look for Innovative whitening technology or approach that could reduce facial hyperpigmented spot and lighten skin tone equivalent or better than hydroquinone.
The symbolism and the irony are just killing me ...